Improve onboarding by educating the general public on the benefits of Traditional Chinese Medicine.
PULSE
TEAM SIZE
1
PROJECT TIMELINE
30 Days
DELIVERABLES
Research and ideation process and high-fidelity prototype
TOOLS
Figma, Miro, Procreate
PROJECT OVERVIEW
Pulse, a modernized Traditional Chinese Medicine (TCM) clinic based in Singapore, looks to enter the Australian market.
With the creation of a new app, the goal is to raise awareness about the advantages of TCM and to attract users who are new to this ancient practice.
03
INTERVIEW
6 interviews were conducted across,
-
1 healthcare professional
-
2 people who had TCM experience
-
3 people who had no TCM experience
To gain a comprehensive understanding of their painpoints, experience, and consideration or non-consideration of TCM in managing their personal healthcare.
02
SURVEY
A survey involving 40 participants to explore interest or disinterest in TCM and assess general perceptions.
01
ESTABLISH OBJECTIVE
To analyze an individual's perception towards alternative treatment methods, specifically Traditional Chinese Medicine (TCM), and investigate reasons for interest or disinterest in pursuing such treatments.
RESEARCH
SYNTHESIS
Believes TCM conflicts with conventional medication
60%
Do not know a local TCM clinic they could trust
0%
Unaware where to begin with TCM
100%
Aware of conditions treatable by TCM
15%
Interested in TCM
80%
IDEATION
04
USER TESTING
Validates design decisions aimed towards enhancing the overall TCM experience, uncover any usability issues, and facilitating iterative improvement that aligns with user needs, ultimately enhancing user satisfaction.
03
WIREFRAME
Ensuring the design facilitates a seamless journey for onboarding and educating new users by visualizing the established user flow alongside the chosen solution.
02
CONCEPTUALIZATION
Exploring various solutions that could help deliver a user-centric approach towards simplifying the complexity of TCM educational content along with aiding the diagnosis of TCM treatable conditions.
01
USER FLOW
Addressing the key insights established to develop a user flow focusing on,
-
Checking symptoms
-
Potential diagonosis
-
Further educational information on TCM
IMPLEMENTATION
01
PRIMARY FUNCTION
Different sectors of the body are presented here to allow the user to quickly select the area where they are facing issues with.
Followed by a high-level overview delivery of the various common ailments within the selected body sector to the user.
02
EXISTING USER ACCESS
Quick access to a user's personal profile allows seamless navigation to
-
visitation records
-
prescriptions
-
physician recommendations
-
expectations manager
Users can effortlessly manage their healthcare journey with personalized insights and information at their fingertips.
The menu access allows existing users to bypass the main function for direct access to other features. Providing a seamless, individually tailored experience.
03
TYPICAL TREATMENT STEPS
While treatment steps may vary depending on the ailment and individual, this page aims to provide concise information on the typical treatment steps in TCM for common ailments within selected body sectors.
Our objective is to offer quick and accessible insights for those new to TCM, while also providing collapsible sections for those seeking more detailed information
04
BUSINESS FUNCTIONS
Essential business functions such as
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appointments
-
live chat
-
about us
are seamlessly integrated into the app. Users can easily book appointments, engage in real-time chat with their physicians, and explore detailed information about the business and its employees to enhance user confidence and streamline the healthcare experience.
